Doctors, this is why you should be blogging

Most people today google their health problems. Unfortunately, not all information Doctor Google throws at us is correct. Sometimes online information is downright misleading.

Providing accurate information through blogs and social media platforms is a good way to respond to incorrect online health messages.

Doctors are in a unique position to educate. By sharing knowledge online the public, the health care system and the doctor, will all benefit.

The two reasons why doctors should be blogging are:

  1. Debunking myths: Clarifying the common misunderstandings about health issues.
  2. Sharing information about health, disease and its management.

Advantages 

UK GP Dr Anne Marie Cunningham has a great blog called Wishful thinking in medical education. In this post she mentioned two things she enjoys about blogging:

  • To learn from others via the comments she receives on her blog.
  • To help develop her thought process and “get some way to understanding what has been perplexing me”.

US cardiac electrophysiologist Dr John Mandrola gives another six reasons in his blog:

  • Doctors are passionate about what they do and blogging is a way of sharing this.
  • To educate; both the student and the teacher can learn from a blog.
  • To help others help themselves.
  • To give a look behind the medical scene.
  • To archive useful thoughts and notes.
  • To show that doctors are humans too. He writes: “Though doctors seek perfection, we tire, become frustrated, make mistakes, and harbor regrets. We are you. We are human.”

If you can email you can blog

A common question patients ask me is whether the influenza vaccine can bring on an infection with the viral disease – so I wrote a post about why the flu shot cannot cause flu. To answer questions about bulk billing I wrote this post. I refer patients actively to my blog.

Most doctors are experts in discussing health concerns and educating their patients in a one-on-one situation. There are many health messages doctors share with their patients. All that is needed is to write these down, just like writing an email, and post the information on the web in blog format.

Setting up a blog takes 20 minutes. Not sure how to start? Here are some of my tips summarised in a slide show.

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